Incorruptible

Integrity, rather than disruption, is presented as the central challenge for modern business. Eric Ries examines why successful organisations can drift from their values and how companies can be built to stay aligned with their mission as they grow.

The book is aimed at founders, executives, investors and readers interested in purpose-led leadership. It uses examples from organisations including Cadbury, John Lewis Partnership, Vanguard and Anthropic to make the case for enterprises that endure without losing their sense of purpose.