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Influence, New and Expanded UK
Cialdini’s classic on influence and persuasion explains why people say yes and how to use proven principles ethically in business and everyday life.
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Synopsis
Cialdini’s landmark study of influence sets out the psychology behind why people say yes. Revised with new research, new examples, and online applications, it presents the core principles of persuasion in clear, memorable terms.
The result is a practical read for anyone who wants to understand decision making more clearly and recognise unethical influence attempts. It is designed for business and everyday settings, with a focus on using behavioural science ethically and confidently.
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Where is the cheapest place to buy Influence, New and Expanded UK in NZ?
The cheapest listed price for Influence, New and Expanded UK in New Zealand is currently NZ$41.10 at Fishpond, including delivery. BookRadar compares available NZ bookstore prices in one place.
How much does Influence, New and Expanded UK cost in New Zealand?
Influence, New and Expanded UK currently starts from NZ$41.10 delivered in New Zealand. Prices can change as retailers update stock, shipping, and promotions.
What is Influence, New and Expanded UK about?
Influence, New and Expanded UK by Cialdini, Robert B., PhD is about Cialdini’s classic on influence and persuasion explains why people say yes and how to use proven principles ethically in business and everyday life.
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