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$29.75 item price + $5.95 shipping.
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The Cold Start Problem
By Andrew Chen
Hidden networks and network effects can turn a struggling launch into rapid growth, with lessons drawn from Uber, LinkedIn, Airbnb, and Zoom.
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- Paperback
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$48.00 item price + $7.00 shipping.
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About the Book
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Synopsis
The Cold Start Problem examines the challenge of launching a product with only a small initial user base and explains why network effects matter for growth. It focuses on the early stages when adoption is hardest and momentum has not yet formed.
Drawing on examples and interviews from companies including Uber, LinkedIn, Airbnb, and Zoom, the book explores how products can gain traction and scale. It will appeal to readers interested in startups, product growth, and the mechanics of building businesses that spread quickly.
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Where is the cheapest place to buy The Cold Start Problem in NZ?
The cheapest listed price for The Cold Start Problem in New Zealand is currently NZ$35.70 at Fishpond, including delivery. BookRadar compares available NZ bookstore prices in one place.
How much does The Cold Start Problem cost in New Zealand?
The Cold Start Problem currently starts from NZ$35.70 delivered in New Zealand. Prices can change as retailers update stock, shipping, and promotions.
What is The Cold Start Problem about?
The Cold Start Problem by Andrew Chen is about Hidden networks and network effects can turn a struggling launch into rapid growth, with lessons drawn from Uber, LinkedIn, Airbnb, and Zoom.
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