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The Competitive Strategy
Michael Porter frames industry competition through five forces and three clear strategic positions: lowest cost, differentiation, and focus.
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About the Book
Key information about The Competitive Strategy, grouped so you can check the edition before comparing offers.
Synopsis
Michael Porter's framework presents industry competition through five underlying forces and three generic strategies that shape strategic positioning. It links competitive advantage to relative cost and relative prices, placing profitability at the centre of the picture.
Readers looking for a clear view of how industries work, how competitors are positioned, and how profits are created and divided will find a structured and enduring approach here. The emphasis is on practical strategic thinking that has informed managers, analysts, consultants, students, and scholars alike.
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The cheapest listed price for The Competitive Strategy in New Zealand is currently NZ$50.13 at Fishpond, including delivery. BookRadar compares available NZ bookstore prices in one place.
How much does The Competitive Strategy cost in New Zealand?
The Competitive Strategy currently starts from NZ$50.13 delivered in New Zealand. Prices can change as retailers update stock, shipping, and promotions.
What is The Competitive Strategy about?
The Competitive Strategy by Michael E. Porter is about Michael Porter frames industry competition through five forces and three clear strategic positions: lowest cost, differentiation, and focus.
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